A Look Back on 2023 at COCA

To learn more about what we do, read our 2022-2023 Annual Report

How We Spent 2023 – Month by Month

January

We joined forces with the Reading Royals to promote the HERO Campaign for designated drivers at three games. People who registered as HERO drivers received free tickets to a future Royals game and a free reusable, color-changing cup.

February

COCA Staff worked with the SOS Berks Opioid Coalition and Albright College to begin the process of painting and installing two recovery-themed murals in Reading. Both murals were completed this year, and plans call for creating a total of 5 murals around Berks County.

March

We recognized Take Down Tobacco Day, aka Kick Butts Day, by working with Reading Senior High JROTC students to organize a series of schoolwide events empowering students to speak out against big tobacco.

April

The Be Clever Vape Never Campaign was developed with assistance from our LEAP: Teen Prevention Coalition. This campaign included digital and physical posters and advertisements that were provided to Berks County schools.

May

This year, we hosted the Pennsylvania Prevention Awards Ceremony at The RISE Recovery Center. The Pat Ganter Scholarship Award was also honored during this ceremony.

June

We attended the Reading PRIDE Celebration at Jim Dietrich Park for PRIDE Month, where we gave out themed drawstring bags and resources to the community.

July

We launched the Narcan Expiration Campaign, created to remind Berks County residents to check the expiration dates on their Narcan® medication. This campaign included social and physical distribution, including poster and bus advertisements.

August

We partnered with Easy Does It, Inc. to co-sponsor Recovery Night at the Reading Fightin’ Phils. We handed out thousands of tickets, sponsored a pre-game speaker and joined other drug and alcohol related treatment & recovery organizations in providing resources and information during the game.

 

September

We celebrated Recovery Month throughout September, participating in a variety of activities and organizing the Berks Recovery Walk, which recognizes the gains made by those in recovery from addiction.

 

October

We celebrated Red Ribbon Week, with the 2023 theme Be Kind to Your Mind. Live Drug Free™. In addition to providing thousands of Red Ribbons to Berks County schools, our prevention staff and Courage offered special Red Ribbon Week prevention programs at participating schools.

November

We hosted our 2023 Annual Conference at the Doubletree in Reading, with nearly 200 professionals in attendance. Workshops, a panel discussion and the keynote centered around this year’s theme: Changing the Way We Think: Innovations in Prevention, Treatment & Recovery.

December

We organized a second Recovery Stimulation Event for SOS Berks with about 80 people. The simulation aims to provide participants with a better understanding of the challenges of early recovery.

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