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Red Ribbon Week 2020

Red Ribbon Week is nationally recognized and celebrated as a symbol of support for efforts to reduce drug use through youth prevention and education programs. By wearing a red ribbon during the last week in October, individuals demonstrate their opposition to illegal drugs and illustrate their dedication to living drug-free.

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Red Ribbon Week 2020: October 23 - 31

Theme: We All Need Courage, featuring COCA's Mascot Courage the Lion!

New for 2020!

Most years, the Council on Chemical Abuse sponsors the National Red Ribbon Campaign by providing red ribbons and educational programming free to Berks County schools. This year, because we can’t go into schools, and many schools are teaching online, we have developed new programming that can be taught virtually! Please note: We will not be providing red ribbons to schools this year.

Students of all ages are invited to:

Follow COCA’s Mascot Courage on a Virtual Mystery Tour! He’ll visit Berks County schools each evening and leave a surprise! Students can tune into a short video each morning to see if he visited their school.

Participate in a pre-recorded Zoom prevention lesson. We are offering 20-minute lessons on prevention topics tailored for elementary, high school and middle school levels.

Create a poster on the theme “We All Need Courage.” Submitted posters will be featured in a video event on Friday October 30, and posted in a slideshow on our website.

Wear red on Wed., Oct. 28. Students are encouraged to share a photo of themselves or their classmates dressed in red on Facebook or Instagram with #cocaRed2020

Sign an online pledge to remain drug free. 

Download activity handout.  Intended for grades K-6, the handouts will contain activities and games on the theme “We All Need Courage.”

Check back in October for details and links to activities and programs.


Want your class to participate? Fill out the form below to be included in updates and notifications about Red Ribbon Week activities.

Red Ribbon Week Activities

Red Ribbon Week will take place from October 23-31, 2020. COCA has developed a variety of prevention activities that students can participate in virtually.

Jaclyn Steed

Click here to email Jaclyn Steed today. You can also call
(610) 376-8669 - EXT. 107