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Tobacco Resistance Unit (TRU)

The Tobacco Resistance Unit (TRU) is a movement throughout Pennsylvania to help youth aged 12 to 18 stay tobacco-free. In Berks County, COCA is urging high school and middle school students to join TRU.

“Students who join TRU can build leadership skills, earn scholarships and get free swag. But most importantly, they become part of a movement to stop big tobacco companies from getting another generation of kids hooked on nicotine.” — COCA Prevention Specialist Sarah Billman.

Day at the Capitol 2021

On May 4, 2021, teens advocates from across Pennsylvania will join together virtually for the annual Day at the Capitol. TRU members will participate in meetings with legislators to advocate for crucial tobacco control issues throughout the Commonwealth. Learn more.

Perks of Joining TRU:


I want to learn more!